Manage
Buy
Claim
Overview
SCAD Information Architecture class was given a project to create a shopping/buying experience that improves the payment interaction, connects people, and helps find the perfect product or service for a user by using the technology available today or in the near future.
Project Description
Our team decided to create a platform that connects insurance companies to people seeking insurance or helping them with managing their insurance.
Meet the team
click their names to view their websites
Kajal Boghara : Research / Content Designer / Vision Video / Visual Designer
2020 Indigo Design Awards – Gold in UX, Interface & Navigation, Website Design, & Apps, Silver in Interactive Design
People like the safety net of being insured, but most people are not satisfied with what they have. Insurance can be hard to understand, hard to find, and hard to love.
Competitive Research
Site Maps (click to see image)
Competitive Research Insights
Primary Research
User Journey's (click to see image)
Personas (click to see image)
Overall Insights
How might we...
How might we make insurance more approachable by connecting multiple companies to a single user and providing a platform for companies to be discovered?
Concept Development
Concept Ecosystem
Stakeholder Map
Finalize Concept
Manage
Buy
Claim
Our finalized concept is we created a platform that is available on a website or phone where users have a personalized virtual agent (AI) that helps them with all aspects of insurance like searching/buying a plan, making a claim, and managing all their plans.
Blueprint (click image to see)
Wireframes
UI Design (click image to see)
Final Product
Stitch is a platform with a marketplace that allows you to connect to multiple companies to compare and buy insurance with the ability to maintain current plans, all in one stop. Stitch platform is available on a website or phone where the user has a personalized virtual agent (AI) that helps them with all aspects of insurance like searching/buying a plan, making a claim, and managing all their plans.
Buy
Stitch allows users to search and buy plans with the use of Stitch's AI. It also compares plans to help you find the best insurance plan for you.
Payment
Stitch allows users to pay for their insurance through this app instead of being redirected to the insurance company's website page.
Manage
Users can manage all their plans on one platform making it easier to keep track of. There is also a place for all your different insurance cards and documents so users do not have to carry their cards around.
Make a claim
With stitch making a claim has become easier with the. use of its AI. As you go through the claim process the AI prompts you with questions to figure out the best way to make a claim and find a place to get your car fixed.
Stitch's AI
This AI is a personal virtual agent that helps work with the user to make a claim, buy insurance, and manage their plans without having to talk to an actual agent until it is necessary. The AI helps them have a more seamless and transparent experience.
stitch Prototype
stitch Poster
click image to view
Process
