presents

Best Friends

Girl Boss

Perfect Fit

Overview

Meet the team

10-week collaboration with Kendra Scott and SCADpro. 

Project Brief

   

Create a robust, and ongoing marketing strategy, that clearly communicates the Color Bar™ to new and old customers, engaging with them through multiple marketing channels and ultimately increasing awareness and sales around the program.

My Role

   

Researcher, User Experience, Product, & Visual Designer

Colors change with you is an advertising campaign created to promote the Color Bar™. It follows the idea of getting to create your own piece of jewelry an become a part of the process of it. It allows for the users to create a more personal piece for themselves or loved ones. 

Process

© 2019 by Kajal Boghara.